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SINGAPORE, Sept 3, 2010 - (ACN Newswire) - GLOBAL BRAND MANAGEMENT & INNOVATION CONFERENCE is a 2-day event involving 16 in-depth sessions, case studies and branding lectures that will help you stand head and shoulders above the competition. Do not miss this gathering of a vibrant mix of brand leaders on November 8-9, 2010 as they present emerging global opportunities brought about by changes in consumers' taste, preferences and choices.
More companies are using blogs as marketing tools. One in three companies will have a public-facing blog for marketing this year, rising to 43 percent by 2012. Marketers perceive blogs to have the highest value of any social media in driving site traffic, brand awareness, lead generation and sales - as well as improving customer service. - eMarketer August 2010
Explore how blogging as a marketing tool can be powerful in re-inventing one's brand to increase business performance! Join global brand marketers for an opportunity of fresh thinking and inspiration across a wide range of exciting, timely, and relevant branding & innovation issues.
Featuring dynamic discussions on: - BRAND BUILDING - BRAND POSITIONING - BRAND MANAGEMENT - BRAND STRATEGY - BRAND LEADERSHIP - BRAND INNOVATION Have you compared your brand to your competitors and the leaders in the market? What is the strongest authenticity of your brand?
Does your brand tell a story?
Have you considered the messages your brand is communicating? ATTEND THIS EVENT and get the answers!
- Evaluate and build effective brand strategies - Create synergies between business, brand, and marketing - Identify opportunities for brand and marketing-driven growth - Develop performance measurement for branding communications - Utilise CSR approaches - Identify appropriate technologies and solutions - Develop a framework to track marketing accountability and brand performance - Analyse and compare alternative strategies and approaches implemented by global brands - Discover differences of your organisation against your competitor
Who should attend? CEOs, Vice Presidents, Directors, Senior Executives, Managers, Senior Managers, Brand Consultants, Marketing Communications Consultants, Software Vendors who are responsible for branding, corporate communications, public relations, CSR, marketing, marketing communications, advertising, product development, R&D, process improvement, design, innovation, business development, market research from across all industries, including public sectors/government agencies.
Join Brand Marketers, Specialists and Thought Leaders!
For more infirmation, please see: http://www.abf-asia.com/project/2033S_ACNN.pdf
Or call our customer service hotline now at +65 6536 8437 or email us at cs@abf-asia.com.
Contact:
Asia Business Forum (Singapore) Pte Ltd.
Tel: +65 6536 8676
Email: cs@abf-asia.com
WEB: http://www.abf-asia.com
Topic: Trade Show or Conference
Source: The Asia Business Forum
Sectors: Trade Shows, Daily Finance, Daily News
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From the Asia Corporate News Network
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