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Monday, 30 May 2011, 12:40 HKT/SGT
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Source: Qualitytoyschina.com
Qualitytoyschina.com: Microsoft Developing Personalized Search Engine Emporia

BEIJING, May 30, 2011 - (ACN Newswire) - Qualitytoyschina.com reports that Microsoft hopes its new personalized search engine Emporia will allow people to visit a large number of rapidly increased online information.

A team of five Microsoft scientists has been studying a smart search engine at Cambridge University. This search engine can learn and provide search results based on the needs of users. Microsoft manager Ralf Herbrich demonstrated the prototype of this search engine recently at the Next11 meeting held in Berlin.

Qualitytoyschina.com (http://www.qualitytoyschina.com/Products/) points out that without knowing whether an item is associated with the user, Emporia project also analyzes the data distributed on social networks such as Twitter and Facebook. Knowledge and concrete experience that come from these networks will become more and more important.

Emporia project's first prototype is prepared to be used in the mobile applications of Microsoft's Windows Phone 7 and it is already one of the 10 applications in the mall of Microsoft.

Qualitytoyschina.com analyzes that Emporia search engine can analyze the new data flow, search terms, the key class and can filter interesting reports. Users can further simplify a preliminary site visit list according to some people or some website.

Personalized evaluation combined with cross-referenced individual data together will produce a better click list. It will have a closer relationship with personal interest.

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http://www.qualitytoyschina.com/
Email: my@qualitytoyschina.com



Topic: Research / Industry Report
Source: Qualitytoyschina.com

Sectors: IT Individual
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