|
| Press Releases |
|
 |
|
| Tuesday, January 26, 2021 |
|
|
Marketing in a polarized nation: Providing trust, truth and sanctuary creates a pathway for US brands |
| As the United States welcomed a new president, there remains concern among citizens and brands about the country's deep polarization. WARC's first Spotlight US series, "Marketing in a polarized nation," explores how brands can chart a path forward. more info >> |
|
| Tuesday, January 12, 2021 |
|
|
WARC Effectiveness Awards 2021, in association with LIONS, are launched |
| WARC, the global authority on marketing effectiveness, has today launched The WARC Effectiveness Awards in association with LIONS, a new worldwide competition showcasing the best marketing campaigns that deliver business results. more info >> |
|
| Tuesday, October 13, 2020 |
|
|
WARC releases Guide to Brand activism in the Black Lives Matter era |
| The Black Lives Matter movement has galvanized consumers and employees, demanding brands to identify and double-down on how they respond to racial injustice. Brands now look to move forward effectively in a way that provides empathy, earnestness and empowerment in their engagement with Black communities. more info >> |
|
| Wednesday, June 17, 2020 |
|
|
WARC Awards 2020 - Effective Social Strategy winners announced |
| Campaigns for KFC in Malaysia, Amazon Prime Reading in China, Burger King in the US, El Tiempo in Colombia, German Rail in Germany, SKODA in France and WWF in the UK, are among the winners of the Effective Social Strategy category of the WARC Awards, a global search for next-generation marketing effectiveness. more info >> |
|
| Wednesday, June 10, 2020 |
|
|
WARC Awards 2020 - Effective Content Strategy winners announced |
| Campaigns for DB Export in New Zealand, Century 21 in the US, Mastercard in India, McDonald's in China and Al Tayer Motors in the UAE, are among the winners of the Effective Content Strategy category of the WARC Awards, a global search for next-generation marketing effectiveness. more info >> |
|
| Thursday, June 4, 2020 |
|
|
WARC Awards 2020 - Effective Use of Brand Purpose winners announced |
| Campaigns for global brands including Airbnb, Cadbury Dairy Milk, Finish, Harpic and L'Oreal, as well as local brands such as Hungarian Telekom, Maxis in Malaysia and The Times of India, are among the winners in the Effective Use of Brand Purpose category of the WARC Awards, a global search for next-generation marketing effectiveness. more info >> |
|
| Monday, January 13, 2020 |
|
|
2020 the year marketers re-invest in their brands |
| Marketers are re-assessing their spending plans for 2020 with a renewed focus on brand-building with long-term impact over performance marketing with short-term payoffs. more info >> |
|
| Wednesday, December 18, 2019 |
|
|
Privacy and brand safety, the social slowdown and the potential of gaming and podcasts were top of the agenda for advertisers in 2019 |
| Privacy and brand safety in a programmatic world, a slowdown in social media growth and the advertising potential provided by gaming and podcasts are the three main themes from 2019, finds WARC, the international marketing intelligence service. The findings were drawn from a unique analysis of readership across all of this year's Global Advertising Trends reports. more info >> |
|
| Wednesday, December 11, 2019 |
|
|
WARC Media Awards 2019 - Effective Use of Partnerships & Sponsorships shortlist announced |
| Campaigns for Axe in Argentina, Interac in Canada and US, 5 Gum in China, Pepsi Max in Australia and SKODA in the United Kingdom are among the 21 shortlisted case studies in the Effective Use of Partnerships & Sponsorships category of this year's WARC Media Awards. more info >> |
|
| Tuesday, December 10, 2019 |
|
|
WARC identifies successful content strategy trends for effective marketing |
| WARC, the global authority on advertising and media effectiveness, has today released the Effective Content Strategy Report, outlining key trends and lessons in branded content strategies for advertisers, agencies and media owners, following an analysis of some of the world's most effective campaigns. more info >> |
|
|
|
|
|
|
|
|
|
| Latest Press Releases |
|
SMEStreet Report on G20 Summit's Impact on Indian SMEs
Sept 30, 2023 11:00 HKT/SGT
|
|
|
迪信通今起复牌 深挖主业与新业务拓展共谱高质量成长新篇章
Sept 29, 2023 21:04 HKT/SGT
|
|
|
迪信通今起復牌 深挖主業與新業務拓展共譜高質量成長新篇章
Sept 29, 2023 21:03 HKT/SGT
|
|
|
PHOENIX HARMONIA, A Very Large LPG/Ammonia Carrier Constructed by Namura Shipbuilding, Enters into Service
Sept 29, 2023 17:11 JST
|
|
|
Meta Materials and Panasonic Industry Collaborate on Next Generation Transparent Conductive Materials
Sept 29, 2023 15:00 HKT/SGT
|
|
|
三菱重工サーマルシステムズ、豪州・ニュージーランド市場向けエアコンで今年も高評価
Sept 29, 2023 14:30: JST
|
|
|
Stylish, Sporty, Spacious and All-Electric: Honda Prologue SUV Available Early Next Year with Anticipated EPA Range Rating of 300 Miles
Sept 29, 2023 14:31 JST
|
|
|
Honda、北米向け新型EV「PROLOGUE」を発表
Sept 29, 2023 13:00: JST
|
|
|
香港數字資產持牌協會關於JPEX 事件的聲明
Sept 29, 2023 11:59 HKT/SGT
|
|
|
香港数字资产持牌协会关于JPEX 事件的声明
Sept 29, 2023 11:58 HKT/SGT
|
|
|
MHI Thermal Systems Scores Highly Again with Air-Conditioners for Australia and New Zealand Markets
Sept 29, 2023 11:51 JST
|
|
|
绿竹生物核心产品重组带状疱疹疫苗LZ901于中国启动III期临床试验
Sept 29, 2023 10:31 HKT/SGT
|
|
|
綠竹生物核心產品重組帶狀皰疹疫苗LZ901於中國啟動III期臨床試驗
Sept 29, 2023 10:30 HKT/SGT
|
|
|
綠竹生物（02480.HK）：重組帶狀皰疹疫苗LZ901啟動三期臨床研究 帶狀皰疹疫苗市場競爭迎新曙光
Sept 29, 2023 10:23 HKT/SGT
|
|
|
绿竹生物（02480.HK）：重组带状疱疹疫苗LZ901启动三期临床研究 带状疱疹疫苗市场竞争迎新曙光
Sept 29, 2023 10:22 HKT/SGT
|
|
|
|
|
More News >> |
|
|
|
|
|
