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Monday, 6 August 2012, 16:00 HKT/SGT
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Source: Hays
Hays Japan Survey Shows 62% of Active Job Seekers Change Their Social Media Habits

TOKYO, Aug 6, 2012 - (ACN Newswire) - According to a recent Japan survey by Hays Specialist Recruitment Japan KK ("Hays"), 62% of those actively looking for a job in Japan alter their use of digital and interactive media, due to concerns that potential employers will judge them based on their online profile.

Hays survey showed that 42% of mid career professionals actively seeking a job change in Japan change their privacy settings, while 20% untag pictures and edit content.

At the same time, 38% said that they do not alter their social media habits when job searching, because they do not believe that potential employers will look at their profiles.

"While there are many advantages to using social media as part of your job search, it can also work against you if you are not careful," says Japan-based Hays Operations Director, Asia, Christine Wright.

"Most candidates have a social media profile, and when it comes to job hunting it is important that you are responsible with it. A growing number of hiring managers believe that such content can give good insight into a candidate's character and likely cultural fit with the organisation.

"In such cases, a Facebook profile with a public setting, content on video-sharing sites or on forums or blogs may reveal information that could make an interviewer see you in a different light.

"That's why we advise candidates to assume that all publicly available online content could be used as part of the decision making process. Change your privacy settings and be sensible in the content you post online. But don't just restrict your focus to pure social sites like Facebook or Twitter - Google your name to make sure all online content is appropriate.

"This will help keep work and social life separate in the job hunt process, particularly if candidates feel that their personal life should remain outside the assessment process."

Of course, candidates can also use social media to their advantage. According to Christine, "Many candidates are attempting to use the web to enhance a potential employer's perception of them, for example by creating a LinkedIn profile and leveraging their network. To do this effectively, a candidate needs to have a clear idea of the role they're looking for, and find groups related to that particular field.

"Other candidates are showing their passion for their particular specialisation by blogging about the latest trends. This can highlight their expertise to a potential employer.

"While these are sensible steps to take in today's job market, it's also advisable to remember that social media cannot replace the traditional recruitment process. Recruitment is a people industry, and an employer still needs to see a candidate's CV and meet them face-to-face. So we advise candidates not to neglect writing a solid CV or preparing for an interview, in favour of enhancing their online presence."

Hays survey canvassed mid career professionals active seeking a job change in Japan in June, 2012.

Hays, the world's leading recruiting experts in qualified, professional and skilled people.


Contact:
Keiko Asakura
Hays Japan
Marketing Manager
+81 3 3560 2813
Keiko.Asakura@hays.co.jp


Topic: Research / Industry Report
Source: Hays


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