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Sunday, 15 September 2013, 13:00 HKT/SGT

Source: Spikes Asia
Spikes Asia Festival Opens
First Shortlists Released - Print, Outdoor, Media, Direct, Promo & Activation, Design, PR, Radio, Digital and Mobile

SINGAPORE, Sept 15, 2013 - (ACN Newswire) - The Spikes Asia Festival of Creativity has today opened its doors to begin a programme of outstanding content that includes Seminars, Forums, Master Classes and TechTalks, all given by some of the biggest names in the industry.

Throughout the Festival, 77 jury members are also hard at work deliberating over 4,832 pieces of work from across the region. The first shortlists have now been decided on and released by their respective juries, with the following number of entries being shortlisted in each category:

- Design - 53
- Digital - 56
- Direct - 43
- Media - 92
- Mobile - 29
- Outdoor - 118
- PR - 40
- Print - 89
- Promo & Activation - 49
- Radio - 22

This morning at Spikes Asia, seminars were given by the likes of Richard Summers, Head of Strategic Planning, Anomaly Shanghai, who looked at a breed of creativity that is emerging from China; Shingo Ohno, Art Director, W+K Tokyo Lab, who together with Blake Harrop, Managing Director at W+K Tokyo Lab, looked at the backstreets of Japan's internet; and Ali Shabaz, Chief Creative Officer, Grey Group - Singapore, Thailand & Indonesia, who hosted a performance by Sanddornbalance artiste Miyoko Shida Rigolo to draw parallels between the art of sanddornbalance and the creative industry.

This afternoon will see competitors in the Young Spikes Integrated, Media and Agency Shoot Out Competitions receive briefings from their respective charity before being given just 24 hours to come up with their award winning campaign. Their work will be judged on the final day of the Festival when the most deserving team in each competition will find out they are taking home gold.

Tonight, Cannes Lions and Campaign, who celebrate 60 years and 40 years respectively this year, will host celebratory welcome drinks at the Festival venue, allowing delegates to network and debrief the day's events.

Anyone wishing to keep up with Festival events, shortlists and winners, can visit www.spikes.asia.

Amanda Benfell, 
Head of PR & Press 
Spikes Asia Festival of Creativity
Tel: +44-20-3033 4000

Topic: Trade Show or Conference
Source: Spikes Asia

Sectors: Broadcast, Film & Sat
From the Asia Corporate News Network

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