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Friday, 30 March 2012, 10:00 HKT/SGT

Source: JCB
Ride Hong Kong Tramways Free with JCB!

TOKYO, Mar 30, 2012 - (ACN Newswire) - JCB International (JCBI), the international operations subsidiary of global payment brand JCB, is pleased to announce that starting 1 April JCB cardmembers visiting Hong Kong can enjoy riding the tram for free. Hong Kong Tramways routes link the north coast of Hong Kong island from Kennedy Town to Shau Kei Wan, providing convenient transportation to city dwellers as well as visitors to the city.

Ride Hong Kong Tramways Free with JCB!

Since the first trams started running in 1904, Hong Kong Tramways has become a symbol of the city, serving both local residents and visitors from abroad. Each day an average of 230,000 people ride the double-decker trams for commute, school or to enjoy sightseeing Hong Kong's neighborhoods. Starting 1 April, JCB cardmembers can ride any tram for free.

JCB places an effort to expand JCB cardmember base in China, Korea, Taiwan and Southeast Asia by providing distinctive products and services. With now over 70 million JCB cardmembers worldwide including 10 million outside Japan, JCB has been designing and developing new services to meet the needs of customers throughout Asia.

Over 40 million travelers, mostly from neighboring Asian countries, visit Hong Kong each year, making this business and tourist center an important market for JCB with its wide array of travel and entertainment services. With the Hong Kong Tramways free ride and a wide range of other travel-related services, JCB aims to provide further value to its cardmembers.

JCB cardmembers visiting Hong Kong can access discount and others special offers through JCB website in multiple languages and visit the JCB Plaza Lounge in the upscale shopping district Tsim Sha Tsui on Canton Road for information, reservations and other services. JCB also holds an ongoing tie-up promotion with Mr. Chua Lam, a gourmet famed in Hong Kong and throughout Asia, providing JCB cardmembers special offers at approximately 40 restaurants in Hong Kong and Macau area recommended by Mr. Chua Lam.

JCBI and the Hong Kong Tourism Board are planning increased media exposure for tram tourism as well as a joint promotion with Hong Kong national tourism organization.

More Information about the Hong Kong Tramways free ride service
- Eligible to all JCB cardmembers.
- Available from 1 April 2012 until 31 March 2013.
- Present JCB Card to the driver and drop a free ride coupon in the farebox when getting off the tram (normal fare HKD 2.30).
- Where to get a free ride coupon:
-- JCB Desk, Haneda Airport, International Terminal
-- JCB Desk, Narita International Airport, Terminal 1 and Terminal 2
-- JCB Desk, Kansai International Airport
-- JCB Plaza Lounge Hong Kong (Available in English)
-- JCB Plaza Hong Kong

About Hong Kong Tramways

Serving Hong Kong since 1904, Hong Kong Tramways owns and operates a fleet of 160 tramcars which includes 2 antique tramcars. It is the world's largest fleet of about 160 double-deck tramcars still in operation, carrying an average of 230,000 passengers for every day running along 120 stops.

Yoko Shinomiya
Corporate Planning
JCB International Co., Ltd.

Topic: Press release summary
Source: JCB

From the Asia Corporate News Network

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