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Press Releases |
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Wednesday, December 8, 2021 |
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AppsFlyer teams up with Intel to introduce The AppsFlyer Privacy Cloud |
AppsFlyer announced it is collaborating with Intel to build the AppsFlyer Privacy Cloud. The AppsFlyer Privacy Cloud allows multiple entities to safely bring their data together based on their own business logic, guidelines and privacy requirements while leveraging a privacy-preserving tech stack including Aggregated Advanced Privacy (AAP), Aggregated Conversion Modeling (ACM), Data Clean Rooms, privacy preserving cryptographic solutions, Predictive analytics, and others. more info >> |
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AppsFlyer teams up with Intel to introduce The AppsFlyer Privacy Cloud |
more info >> |
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Friday, October 22, 2021 |
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AppsFlyer Launches SKAdNetwork Ranking for the New Privacy Era in Latest Performance Index; Xiaomi is Fastest-growing Media Source in Southeast Asia |
AppsFlyer, the marketing measurement and experience platform, today released the 13th edition of its Performance Index, ranking the top media sources in mobile advertising. In its edition, AppsFlyer is pioneering the SKAN Index, a SKAdNetwork ranking that reflects the new reality of privacy generated by the enforcement of Apple's App Tracking Transparency (ATT) framework. more info >> |
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AppsFlyer Launches SKAdNetwork Ranking for the New Privacy Era in Latest Performance Index; Xiaomi is Fastest-growing Media Source in Southeast Asia |
more info >> |
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Friday, September 10, 2021 |
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AppsFlyer Launches Conversion Studio to Enable Single Source Mapping for SKAdNetwork Post-install Measurement |
AppsFlyer, the marketing measurement and experience platform, today launched Conversion Studio, a hyper-flexible solution for conversion value measurement. Conversion Studio enables marketers to master conversion values by maximizing the lifetime value measurement for post-install activity simply and effectively within the limited capacity of the SKAN framework. more info >> |
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Wednesday, July 21, 2021 |
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AppsFlyer Welcomes New Senior Marketing Director; Strengthening Its Commitment to APAC |
Today, AppsFlyer, the global attribution and marketing analytics leader, announces that strategic technology marketing veteran Sam Chiu will head AppsFlyer's marketing team as its new Senior Director of Marketing, Asia-Pacific (APAC). Sam will report to Ronen Mense, President and Managing Director, AppsFlyer APAC. more info >> |
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Monday, June 7, 2021 |
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New AppsFlyer Report Finds View-through Attribution Impacts Ad Clicks and App Installs |
AppsFlyer, the global attribution leader, today released its inaugural View-Through Attribution (VTA) Report. more info >> |
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Wednesday, March 10, 2021 |
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AppsFlyer Promotes Sanjay Trisal As New General Manager of India, Southeast Asia, and Australia, New Zealand, To Strengthen Regional Collaboration |
Today, AppsFlyer, the global attribution and marketing analytics leader, appoints Sanjay Trisal as General Manager of INSEA/ANZ (India, Southeast Asia, Australia, New Zealand). more info >> |
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Monday, February 15, 2021 |
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AppsFlyer Announces Predictive Analytics Product for SKAdNetwork as Part of SK360, Its Comprehensive SKAdNetwork Suite |
AppsFlyer, the global attribution leader, today announced the upcoming launch of PredictSK, a new predictive analytics solution that will be a part of its robust SKAdNetwork suite, SK360. The new product will be available after Apple will start enforcing its AppTrackingTransparency framework in early spring. The SK360 suite will continue to support the ecosystem throughout Apple's upcoming privacy updates. more info >> |
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Wednesday, January 27, 2021 |
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AppsFlyer Appoints 20-year Technology Veteran as New Vice President for Sales for SEAPAC |
Today, AppsFlyer, the global attribution, and marketing analytics leader, has appointed Joen van Driel as the company's new Vice President for Sales for Southeast Asia-Pacific (SEAPAC). This appointment builds on AppsFlyer's focus on Southeast Asia, India, Japan, and Korea; a high-growth market altogether with more than 663 million new mobile internet users to be added by 2025, according to a GSMA report. more info >> |
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Latest Press Releases |
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CNERGENZ Berhad Posts RM36.9 Million in Revenue for 1Q FY2022
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More News >> |
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