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| Press Releases |
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| Monday, December 8, 2014 |
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Dah Sing Life launches an Interactive Game on Facebook Reinforcing its Shark Advertising Campaign |
| Dah Sing Life Assurance Company Limited ("Dah Sing Life") has blazed a new trail by launching an interactive online game "Save Your Good Friends from Danger" on Facebook that reinforces its most recent shark advertising campaign. Taking the advantage of social media more info >> |
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| Monday, December 1, 2014 |
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大新人壽繼大白鯊廣告後 推出盞鬼有趣Facebook有獎遊戲 |
大新人壽保險有限公司 (「大新人壽」)繼最新一輯大白鯊廣告後，推出盞鬼有趣的有獎Facebook 遊戲「拯救危機中好友」— 打破傳統框架，以年輕人最愛的電玩模式，引入廣告創意的理念製作，務求把「危機無處不在」的訊息透過社交網絡發放開去。
more info >> |
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| Monday, October 27, 2014 |
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大新人壽推出創意電視新廣告，車神阿寶夥拍大白鯊進擊新生代市場 |
| 大新人壽保險有限公司 (「大新人壽」) 於今日推出全新一輯企業形象廣告，持續鞏固及宣揚品牌信念 ─ 「做好，就係香港精神」，並為傳統的人壽保險注入更多年輕的活力元素，突破舊有形象。 more info >> |
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Dah Sing Life Launches New Creative TV Advertising Campaign; Star-Cyclist Wong Kam Po partners Shark to Penetrate the New Generation Market |
| Dah Sing Life Assurance Company Limited ("Dah Sing Life") is to launch a new TV advertising campaign today that further consolidates and promotes the brand's core value - the 'Can Do Hong Kong Spirit,' more info >> |
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| Friday, October 3, 2014 |
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大新人壽舉辦「『踏』出未來」計劃2014 |
| 大新人壽保險有限公司 (「大新人壽」) 於上星期日在香港海洋公園舉辦大新人壽「『踏』出未來」計劃「敢想敢做大冒險2014」活動，旨在透過一連串挑戰及考驗，培養出青少年參加者的團隊合作精神、自信及勇氣，助他們學習如何獨立及積極地面對逆境、克服恐懼和解決困難。 more info >> |
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Dah Sing Life Organises "Pedal Forward to a Brighter Future Programme 2014" |
| Dah Sing Life Assurance Company Limited ("Dah Sing Life") has held the "Pedal Forward to a Brighter Future - Achieving Your Dreams - Ultimate Challenge 2014" ("the Programme") at Ocean Park Hong Kong last Sunday. The Programme aims to foster team spirit more info >> |
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| Friday, April 4, 2014 |
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大新人壽於兒童節舉辦「愛心『童』享朱古力蛋製作班」 |
| 大新人壽保險有限公司（「大新人壽」）於今天兒童節舉辦「愛心『童』享朱古力蛋製作班」，邀請其代言人林欣彤小姐聯同逾50名由香港青年協會(「青協」)招募的基層兒童及青少年會員共同製作朱古力復活蛋，旨在透過親自製作過程，培養參加者的專注力及刺激其創意思維，更可於過程中更了解朱古力的由來及營養價值。 more info >> |
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Dah Sing Life Organises "Delights to Share" Chocolate Egg Workshop on Children's Day |
| Dah Sing Life Assurance Company Limited ("Dah Sing Life") has held the "Delights to Share" Chocolate Egg Workshop on Children's Day today. more info >> |
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