English | 简体中文 | 繁體中文 | 한국어 | 日本語
Thursday, 1 November 2018, 16:00 HKT/SGT
Share:
    

Source: Warc
WARC launches 'WARC for Advertisers'
A unique digital experience designed to help brands eliminate ineffective marketing

LONDON, Nov 1, 2018 - (ACN Newswire) - WARC, the global authority on advertising and media effectiveness, has today launched WARC for Advertisers a new site experience designed to help brand owners to deliver more effective marketing.

Specifically developed for advertisers, the unique digital experience will give leading marketers a category-tailored view of what's working in their sector. Sourced from 75,000 best practice, research, insights and case study papers on marketing effectiveness, the new WARC for Advertisers site will provide brand owners with:

A category-focused WARC homepage with feeds of the latest news, insights and reports on specific sectors of choice, providing inspiration and guidance on effective marketing.

A new category campaign data tool to benchmark work against the most effective campaigns in their sector by accessing data on lead channels, creative approaches and media mix.

Access to new Evidence Reports which pool compelling research and insights, bringing together streamlined, digestible and compelling answers to the most important marketing challenges, including "What's Working In" reports for all major advertising categories.

Direct connection to WARC's experts via the WARC Plus service, to help brands find answers to a specific brief or question, fast.

Paul Coxhill, Managing Director, WARC, says: "At WARC, we constantly strive to help our customers to deliver more effective marketing. We already work with over 200 brands and they've told us they need faster access to key category and channel insights, relevant case studies and authoritative answers to key strategic questions to help their brand stand out.

"WARC for Advertisers is our response to that challenge. It is a digital space dedicated to helping advertisers prove their marketing plan's effectiveness, persuade with powerful insights, and prosper with knowledge as they navigate through the latest category and media shifts."

A user-based subscription, the new WARC for Advertisers is available at www.warc.com/advertisers

Contact:
Amanda Benfell
PR Manager
+44 20 7467 8125
amanda.benfell@warc.com


Topic: Press release summary
Source: Warc

Sectors: Media & Marketing, Advertising
https://www.acnnewswire.com
From the Asia Corporate News Network


Copyright © 2022 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.

 

Warc Releated News
June 21, 2022 14:00 HKT/SGT
WARC Digital Commerce powered by Ascential is launched to help brand marketers uncover the secrets of how to win in ecommerce
May 27, 2022 19:00 HKT/SGT
New WARC Awards for Effectiveness, North America Edition, in association with LIONS, are launched
Mar 29, 2022 13:00 HKT/SGT
Consumer spend on quick-service restaurants in the US to reach $296bn in 2022 as QSR brands navigate inflation, digital and disintermediation
Mar 16, 2022 15:30 HKT/SGT
WARC Rankings 2022: Media 100 revealed - the world's most awarded campaigns and companies for media excellence
Mar 16, 2022 09:00 HKT/SGT
WARC Rankings 2022: Creative 100 revealed - the world's most awarded campaigns and companies for creativity
More news >>
Copyright © 2022 ACN Newswire - Asia Corporate News Network
Home | About us | Services | Partners | Events | Login | Contact us | Cookies Policy | Privacy Policy | Disclaimer | Terms of Use | RSS
US: +1 214 890 4418 | Beijing: +86 400 879 3881 | Hong Kong: +852 8192 4922 | Singapore: +65 6549 7068 | Tokyo: +81 3 6859 8575