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| Press Releases |
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| Friday, November 10, 2023 |
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Nearly three-quarters (70%) of marketers plan to unlock the potential of Generative AI in their marketing |
| Socio-political polarization, the potential of generative AI, masculinity in crisis, "sportswashing", and community-based sustainability are five key trends that have reached an inflection point and will shape global marketing strategies in 2024, as revealed in WARC's Marketer's Toolkit 2024 released today. more info >> |
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| Friday, October 13, 2023 |
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WARC Digital Commerce introduces Category Insights series with new Beauty & Personal Care report |
| The $430bn global beauty market is at the vanguard of innovation in e-commerce. From experimenting with video content to addressing consumer concerns about wellness, sustainability and diversity, brands are becoming skilled at selling personalized products in a virtual world. more info >> |
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| Wednesday, October 4, 2023 |
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WARC expands global strategy and effectiveness awards with five new regional competitions |
| Changes are being introduced to the WARC Awards for Effectiveness 2024, in association with LIONS, making the awards bigger than ever before. more info >> |
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| Tuesday, October 3, 2023 |
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WARC releases The Future of Strategy 2023, a worldwide survey-led report with insights from almost 1,000 marketing strategists |
| As tough economic conditions continue to squeeze client budgets, levels of optimism are lower as client bravery wanes. more info >> |
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| Tuesday, June 21, 2022 |
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WARC Digital Commerce powered by Ascential is launched to help brand marketers uncover the secrets of how to win in ecommerce |
| WARC, the global authority on marketing effectiveness, has today launched WARC Digital Commerce (www.warc.com/about-digital-commerce), a unique one-stop destination bringing together analysis, best practices and insights for brand marketers and ecommerce leaders to build digital platform marketing strategies and plan for success. more info >> |
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| Friday, May 27, 2022 |
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New WARC Awards for Effectiveness, North America Edition, in association with LIONS, are launched |
| WARC, the global authority on marketing effectiveness, has today launched the WARC Awards for Effectiveness, North America Edition (www.warc.com/awards/effectiveness/north-america). Delivered in association with LIONS (www.canneslions.com/enter/awards), using world-class expertise in award management and judging, this new competition will shine a light on marketing greatness in the region. more info >> |
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| Tuesday, March 29, 2022 |
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Consumer spend on quick-service restaurants in the US to reach $296bn in 2022 as QSR brands navigate inflation, digital and disintermediation |
| The US quick-service restaurant (QSR) category, which adapted at speed during COVID-19, is at the intersection of every current marketing trend and concern, and is well-placed to lead the way on how other category brands can tackle new marketing trends effectively. more info >> |
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| Wednesday, March 16, 2022 |
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WARC Rankings 2022: Media 100 revealed - the world's most awarded campaigns and companies for media excellence |
| WARC Rankings - Media 100, the ultimate independent global benchmark for media excellence, is now released featuring the most awarded campaigns and companies in the world. more info >> |
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WARC Rankings 2022: Creative 100 revealed - the world's most awarded campaigns and companies for creativity |
| WARC Rankings - Creative 100, the ultimate independent global benchmark for marketing celebrating creative excellence, is now released featuring the most awarded campaigns and companies in the world. more info >> |
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| Monday, November 22, 2021 |
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WARC and YouTube release "Brand-building at the speed of culture: The role of online video in Asia" |
| Online video is where culture is being cross-pollinated between brands, creators, fans and viewers. Every minute, 300 hours of content are uploaded on YouTube. One billion hours of content are watched on the platform every day and watch time has grown by 60% in the past year. At a time of unprecedented change, online video has emerged as an opportunity for brands to stay in tune and contribute regularly to interpret and recreate culture. more info >> |
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| Latest Press Releases |
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Rover Metals Prepares Cabin Lake Gold Project For Sale
Dec 11, 2023 22:30 HKT/SGT
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DATE KSA: Uniting Tech Pioneers for Saudi Arabia's Digital Transformation
Dec 11, 2023 21:25: JST
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DATE KSA: Uniting Tech Pioneers for Saudi Arabia's Digital Transformation
Dec 11, 2023 20:25 HKT/SGT
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Moderna公司回顧了在第二次環境、社會和治理（ESG）投資者活動中取得的進展和雄心
Dec 11, 2023 20:00 HKT/SGT
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Moderna Reviews its Environmental, Social and Governance (ESG) Progress and Ambitions at Second ESG Investor Event
Dec 11, 2023 20:00 HKT/SGT
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兼顾企业发展及社会责任 联控走出良性发展路径
Dec 11, 2023 17:17 HKT/SGT
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兼顧企業發展及社會責任 聯控走出良性發展路徑
Dec 11, 2023 17:16 HKT/SGT
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Real estate exemplars succeed at the 18th PropertyGuru Asia Property Awards Grand Final
Dec 11, 2023 17:07 HKT/SGT
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Landmark 10th edition of the PropertyGuru Asia Property Awards (Mainland China, Hong Kong, Macau) elevates preeminent developers, designers
Dec 11, 2023 16:18 HKT/SGT
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5 Ideas on How to Manage Your Personal Loan in Singapore Effectively
Dec 11, 2023 16:00 HKT/SGT
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life@KCC「圣诞『冰』团」城市出没注意 圣诞老人率领一众萌萌动物 出城大派圣诞礼物
Dec 11, 2023 14:39 HKT/SGT
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Dec 11, 2023 14:38 HKT/SGT
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Fujitsu chosen for Dow Jones Sustainability World Index for 22nd time
Dec 11, 2023 15:19 JST
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助力金融高水平开放 中国上市公司协会举办香港投资者交流活动
Dec 11, 2023 14:06 HKT/SGT
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中國上市公司協會舉辦香港投資者交流活動 吸引百餘家境外機構參會
Dec 11, 2023 14:05 HKT/SGT
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More News >> |
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