|
Press Releases |
|
 |
|
Friday, April 26, 2024 |
|
UK advertising reports GBP36.6bn spend in 2023 |
The latest Advertising Association/WARC Expenditure Report, published today, shows that the UK's ad market recorded a 6.1% increase in investment to a total of GBP36.6bn in 2023; the 13th annual expansion recorded in the last 14 years. The new survey data also shows that online formats now account for over three-quarters of all UK ad spend for the first time. more info >> |
|
UK advertising reports GBP36.6bn spend in 2023 |
The latest Advertising Association/WARC Expenditure Report, published today, shows that the UK's ad market recorded a 6.1% increase in investment to a total of GBP36.6bn in 2023; the 13th annual expansion recorded in the last 14 years. The new survey data also shows that online formats now account for over three-quarters of all UK ad spend for the first time. more info >> |
|
Friday, November 10, 2023 |
|
Nearly three-quarters (70%) of marketers plan to unlock the potential of Generative AI in their marketing |
Socio-political polarization, the potential of generative AI, masculinity in crisis, "sportswashing", and community-based sustainability are five key trends that have reached an inflection point and will shape global marketing strategies in 2024, as revealed in WARC's Marketer's Toolkit 2024 released today. more info >> |
|
Friday, October 13, 2023 |
|
WARC Digital Commerce introduces Category Insights series with new Beauty & Personal Care report |
The $430bn global beauty market is at the vanguard of innovation in e-commerce. From experimenting with video content to addressing consumer concerns about wellness, sustainability and diversity, brands are becoming skilled at selling personalized products in a virtual world. more info >> |
|
Wednesday, October 4, 2023 |
|
WARC expands global strategy and effectiveness awards with five new regional competitions |
Changes are being introduced to the WARC Awards for Effectiveness 2024, in association with LIONS, making the awards bigger than ever before. more info >> |
|
Tuesday, October 3, 2023 |
|
WARC releases The Future of Strategy 2023, a worldwide survey-led report with insights from almost 1,000 marketing strategists |
As tough economic conditions continue to squeeze client budgets, levels of optimism are lower as client bravery wanes. more info >> |
|
Tuesday, June 21, 2022 |
|
WARC Digital Commerce powered by Ascential is launched to help brand marketers uncover the secrets of how to win in ecommerce |
WARC, the global authority on marketing effectiveness, has today launched WARC Digital Commerce (www.warc.com/about-digital-commerce), a unique one-stop destination bringing together analysis, best practices and insights for brand marketers and ecommerce leaders to build digital platform marketing strategies and plan for success. more info >> |
|
Friday, May 27, 2022 |
|
New WARC Awards for Effectiveness, North America Edition, in association with LIONS, are launched |
WARC, the global authority on marketing effectiveness, has today launched the WARC Awards for Effectiveness, North America Edition (www.warc.com/awards/effectiveness/north-america). Delivered in association with LIONS (www.canneslions.com/enter/awards), using world-class expertise in award management and judging, this new competition will shine a light on marketing greatness in the region. more info >> |
|
Tuesday, March 29, 2022 |
|
Consumer spend on quick-service restaurants in the US to reach $296bn in 2022 as QSR brands navigate inflation, digital and disintermediation |
The US quick-service restaurant (QSR) category, which adapted at speed during COVID-19, is at the intersection of every current marketing trend and concern, and is well-placed to lead the way on how other category brands can tackle new marketing trends effectively. more info >> |
|
Wednesday, March 16, 2022 |
|
WARC Rankings 2022: Media 100 revealed - the world's most awarded campaigns and companies for media excellence |
WARC Rankings - Media 100, the ultimate independent global benchmark for media excellence, is now released featuring the most awarded campaigns and companies in the world. more info >> |
|
|
|
|
|
|
|
|
Latest Press Releases |
|
翼菲科技衝刺港股:輕工業機器人先鋒 全棧技術驅動商業化潛力可期
Jul 8, 2025 11:05 HKT/SGT
|
|
|
翼菲科技冲刺港股:轻工业机器人先锋 全栈技术驱动商业化潜力可期
Jul 8, 2025 10:52 HKT/SGT
|
|
|
エーザイ、CDP から「サプライヤー・エンゲージメント評価」において最高評価である「サプライヤー・エンゲージメント・リーダー」に選定
Jul 8, 2025 09:00: JST
|
|
|
Eisai Selected as Supplier Engagement Leader, CDP's Highest Rating in the Supplier Engagement Assessment
Jul 8, 2025 9:31 JST
|
|
|
Progress towards potassium-ion batteries
Jul 8, 2025 06:48 HKT/SGT
|
|
|
Kincora Secures Strategic North American Investors and Announces Private Placement
Jul 8, 2025 06:39 HKT/SGT
|
|
|
Small Businesses Embrace Social -- But Could be Missing a Trick in the Age of AI
Jul 8, 2025 06:00 HKT/SGT
|
|
|
15 World Toppers and Near-Perfect Scorers for GIIS Singapore in IBDP 2025 Exams
Jul 7, 2025 23:14 HKT/SGT
|
|
|
GIIS新加坡校區15名學生在2025年IBDP考試中榮登世界榜首及近滿分成績
Jul 7, 2025 12:00 HKT/SGT
|
|
|
GIIS新加坡校区15名学生在2025年IBDP考试中荣登世界榜首及近满分成绩
Jul 7, 2025 12:00 HKT/SGT
|
|
|
三菱重工、北海道電力苫東厚真発電所向け国内最大規模のCO₂回収設備の基本設計を受注
Jul 7, 2025 11:30: JST
|
|
|
アリックスパートナーズ、2025年版グローバル・リスク調査の結果を発表
Jul 7, 2025 11:00: JST
|
|
|
Huatai Foundation Supports NbS Summer School, Convening Global Youth to Tackle Ecological Conservation
Jul 7, 2025 10:44 HKT/SGT
|
|
|
凝聚全球青年生態保護智慧 華泰公益基金會支持NbS暑期學校
Jul 7, 2025 10:28 HKT/SGT
|
|
|
MHI Awarded Contract for Basic Design of Japan's Largest CO2 Capture Plant at Hokkaido Electric Power's Tomato-Atsuma Power Station
Jul 7, 2025 11:15 JST
|
|
|
|
More News >> |
|
|
|
|
|